Raquel launched her own label in 2006 with the website, raquelthelabel.com. After gaining valuable experience from working in different capacities at fashion magazines, creating her own brand was the only way forward. It gave Raquel a chance to showcase her talent, creativity, and uniqueness to the world.

She started off with her namesake collection in 2005 which featured bold cuts in flattering silhouettes and vibrant colors. Since then, there has been no looking back. Raquel has launched five collections successfully and her designs have been widely popular, with one even featured in People magazine.

Raquel felt the need to have her own clothing line as she wanted to create something different, something bold and sexy that a confident, contemporary woman could wear and stand out from the crowd.

As an extension of her brand, in 2010, Raquel also launched her alterations service under the website, alterationsbyraquel.net, which aims to offer customization of dresses purchased from Raquel as well as alterations to any dress a customer needs. She offers tailoring services too to ensure anything you wear looks flattering on your body type. She is located at Lenox Park Boulevard in Atlanta.